Like plant seeds designed to attract their animal couriers, creative changemakers must also be intentional in packaging their big ideas. Here are three simple, adaptive traits we can incorporate into our product designs, strategic communication, and business strategies to work smarter today and save time tomorrow.
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Live Long and Ever Given: A Cultural Explainer and Teachable Moment on Asian Language Bias
“It’s a weird name,” typed many a social media spectator this past week. Yes, much has been quipped of late about the Ever Given — the enormous cargo vessel that had been blocking the Suez Canal — as well as Evergreen, the Taiwanese shipping giant which owns the vessel. But the names actually serve as an example of how Asian languages and cultures often elicit a reaction of confusion or unconscious bias by Western audiences.
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Live Long and Ever Given: A Cultural Explainer and Teachable Moment on Asian Language Bias
“It’s a weird name,” typed many a social media spectator this past week. Yes, much has been quipped of late about the Ever Given — the enormous cargo vessel that had been blocking the Suez Canal — as well as Evergreen, the Taiwanese shipping giant which owns the vessel. But the names actually serve as an example of how Asian languages and cultures often elicit a reaction of confusion or unconscious bias by Western audiences.
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Introducing “Mandy Mandarin” to Our Owl Friends
A new family member is hatched for the Wild River family of organic fruits, helping a third-generation family farm tell its sustainability story in the produce stand.
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“Our Owl Friends”
A feathered mascot is helping a third-generation family farm tell its sustainability story in grocery aisles.
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