A scene from a "Connecting with Your Audience" Workshop taught by Ben Young Landis for the NorCal SETAC Annual Meeting. Here, a workshop participant is filling out the Connecting with Your Audience worksheet.


Products and workshops to empower individuals and institutions.

Recent and Upcoming Events: www.cr8xt.com/about/appearances

Past Clients and Partners Include: UC Santa Cruz Coastal Science & PolicyUC Davis University Writing ProgramUC Davis First-Year Seminar ProgramUC Davis FUTURESonoma State UniversitySigma Xi Annual Meeting and Student Research ConferenceScience Talk ’19Science Talk ’18SCONC Think-n-DrinkSETAC North America Annual MeetingNorCal SETAC Annual MeetingsDuke University Nicholas School of the EnvironmentJohn Beath EnvironmentalDelta Science Fellows ProgramCalifornia Department of Water Resources Quality Assurance ProgramCCST Science & Technology Policy FellowshipCalifornia Council on Science and Technology (CCST) • postdoctoral researchers and professors • early and mid-career professionals




  • On-Demand Office Hours — Prepaid packages offering one-on-one consulting and advice for professional development in audience engagement and personal branding. Led by Ben Young Landis

Praise for Trainings

This workship was really helpful. It made me think more about science communication and how to be good at it. It was also interactive as well and I feel like the tips and skills I learnt will help me explain to people what I do.

George Kuodza MD, Postdoctoral Researcher, UC Davis Health (For “Connecting with Your Audience”)

This course has helped me to distill my research ‘story’ to communicate the importance of my work to any audience. Every scientist needs more training like this!

Krista Hoffman PhD, President, NorCal SETAC (For “Connecting with Your Audience”)

Great workshop! Highly recommend this to both new and experienced scientists.

Richard E. Connon PhD, Associate Adjunct Professor in Molecular, Cellular and Integrative Physiology, UC Davis (For “Connecting with Your Audience”)

This was an insightful workshop and a great way to practice some light science improv in a relaxed setting. Great for anyone looking to gain confidence or get practice explaining something complex!

Victoria Strait, PhD Candidate in Astrophysics, UC Davis (For “Connecting with Your Audience”)

Engaging, energetic and relevant.

Andrea Paz-Lacavex, Masters Student in Coastal Science & Policy, UC Santa Cruz (For “SciPolComm 101: Navigating Policymaker Mindsets”)

A must have for everyone who is going to influence policy or understand how to intervene policies.

Siti Indriasari Galuh Sekar Arum, Masters Student in Coastal Science & Policy, UC Santa Cruz (For “SciPolComm 101: Navigating Policymaker Mindsets”)

I appreciated the relationship of ‘this is how science does things’ and ‘this is how policy does it the same or differently.’

Keighley Reisenauer, PhD Candidate in Cellular and Molecular Biology, Baylor University (For “SciPolComm 101: Navigating Policymaker Mindsets”)

It was engaging and well organized! I enjoyed diving into the bill-making process to see the big picture and imagining how I might contribute to the long-term goals of policymaking.

Amy Becker, PhD Candidate in Biomedical Engineering, UC Davis (For “SciPolComm 102: Understanding the California State Legislature”)

Ben is a wealth of information! This workshop is a great crash course in the California legislature and how to be effective as a scientist entering into the policy world!

Samantha Werth, PhD Candidate in Animal Biology, UC Davis (For “SciPolComm 102: Understanding the California State Legislature”)

Snapshots of Past Trainings

The logo for Creative Externalities. It is a square shape with the text C R 8 X T in white, against an orange background.

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